I combine empathy, attention to detail and data driven design to craft useful and delightful products
About
I'm a product designer with a focus on creating intuitive, user-centered digital experiences that balance business goals with human needs. With a background spanning UX, UI, and visual design, I enjoy solving complex problems through research, iteration, and thoughtful interaction design.
Over the years, I've worked on a range of projects—from improving onboarding flows to designing complete mobile and web applications—always aiming to make technology feel more seamless and meaningful. I'm passionate about clarity, simplicity, and the small design details that make a product feel just right.
As a designer
As a designer I'm drawn to work that feels handmade — editorial layouts, calligraphy, the bold typography of old car magazines. I try to bring that same tactile, printed quality into digital products without sacrificing clarity.
I believe the best interfaces disappear: they give people confidence, not friction. Every project starts with understanding the person on the other side of the screen.
work
Career
I'm a product designer with a focus on creating intuitive, user-centered digital experiences that balance business goals with human needs. With a background spanning UX, UI, and visual design, I enjoy solving complex problems through research, iteration, and thoughtful interaction design.
My approach combines analytical thinking with creativity, ensuring that every decision is backed by both data and empathy.
Experience
- Senior UX Designer Sector Alarm 2023 – present
Led the design of a complete web product redesign, several emerging zero-to-one products, and global navigation systems for the company's multi-product strategy.
- UX Designer Cognite 2021 – 2023
Designed data visualisation tools and industrial software interfaces for a leading industrial AI company.
- Product Designer Shortcut 2019 – 2021
Shaped product strategy and interface design for a project management platform used by thousands of engineering teams.